Cairns | 2 Day Basic SEO

Cairns dates

Venue to be confirmed

$1,195.00 $1,095.00USD incl GST

6 seats available

Unsure if this workshop is for you?

  • Is this workshop right for me?
  • Do I have the required skills for it to be beneficial?
  • Is digital marketing too difficult to learn?

Highly recommend the course, I am new to webpage development and I found Sue easy to understand and a wealth of information. Great day!

Vicky Spencer

Great course for learning the essentials of search engine optimisation from someone who has done it and clearly loves it.  Sue was very enthusiastic and a great presenter.!

Steve Harrison

I would like to thank Sue Cooper for an incredibly interesting and informative session on SEO. I learnt more about SEO in two hours with her than I did in 7 years at Uni, I would recommend her SEO & SEM courses to everyone.

Julie Sanderson

Definitely recommend the SEO mastery course. I have recently completed the 5 day SEO mastery course with little experience with SEO in the past. The course was easy to understand and keep up with and I gained a wealth of knowledge.

Samantha

I just want to say thank you for a wonderful week of SEO training.  Your knowledge and eagerness of SEO has been great, as has your patience with my MANY questions.  You have given me a great deal of excitement about the future potential of our business and you have given me the resources and confidence to start improving our website’s rankings and ultimately our business growth.  Thanks again!

Naomi O

  • What is Search Engine Optimisation?
  • How Search Engines Work
  • Organic Vs Paid Search
  • Anatomy of a Search Results Page
  • Why Apply SEO to Your Website
  • How to implement SEO
  • The Benefits of Doing SEO
  • Examining a Stress Free System of doing SEO
  • Google Trends
  • Making Your Content Effective
  • The New World of Web Content
  • Google Panda and SEO
  • Google Webmaster Tools
  • Student Website Reviews
  • Questions and Answers
  • Linking Strategies Through External and Internal Linking
  • Key Concepts – Authority, Relevancy and Pagerank
  • A Comparison of Various Links
  • Links and Google Penguin
  • External Linking Strategies
  • Types of Links:
    • Understanding Link Diversity
    • Authority Site Links
    • Getting EDU Links
    • Building links externally to you
    • SEO Strategy for Cleaning Up Links
    • Tips for Finding Links
    • Try a Link Discovery Tool
  • The Power of Internal Links:
    • Internal Linking Strategies
    • HTML Sitemaps
    • XML Site Maps
    • Directory Style Sitemaps
    • No Follow Attribute
    • Absolute Versus Relative Links
    • Disavowing Links
  • How to Stay Out of Trouble with the Search Engines
  • Getting the Most Out of Your Blog:
    • Blogging and SEO
    • Optimizing Your Blog Posts
    • WordPress and SEO
    • Tips For Increasing Your Chances For Popular Posts
    • Understanding the Value of Trackbacks
    • How to set up and use Trackbacks
    • Blog Resources
    • Blog Search Engines
  • Student Website Reviews
  • Questions and Answers

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